This section is specifically for cinema advertising customers.
As a general rule, the larger the file is, the better quality it will be. Low resolution codecs designed for internet streaming, such as H264 and Mp4, should be avoided.
We’ve simplified these specifications to make them easy to follow, however if you’re still not sure, feel free to call us and discuss your needs.
If you’d like access to our upload portal, please email us and request a username and password. Otherwise we also accept delivery on most common digital mediums like Dropbox and Hightail.
We can work with virtually any file format given however these are the preferred formats.
Preferred Image Sequence Formats (Preferably 10 or 12 Bit):
J2C (Jpeg2000)
TIFF derivates
DPX (RGB)
BMP
PNG
JPG
Apple ProRes HQ, 4444.
Avid DNxHD/DNxHR
Other high resolution codecs are also welcome, but when using H264/Mp4 please encode your videos at the highest possible Bitrate to avoid any compression artifacts.
Please tell us which colour space your project was graded in. Typically, this will be Rec709 with a gamma of 2.4 for all HDTV content, however some graders will use a 2.2 gamma. This is dependent on the specific setup of your colourist. Please ask before delivering material to us.
If no colour information is provided we will use default base values of Rec709 with a 2.4 gamma.
All cinema advertising must be presented in 24p. If you deliver your material in any other format, it will be converted to 24p which will alter the speed and duration of your content. Typically, cinema advertising material has originated from TV and is therefore 25p (Australia). Converting 25p to 24p creates a 4% speed decrease, generally taking a 30 second advertisement to 32 seconds.
Unless otherwise specified by Val Morgan, all cinema advertising is delivered in the 2K FLAT format. Most advertising material delivered to us is HD 1920×1080. The conversion process requires a 4% scaling of the material, with a slight crop from the top and bottom edges. Ensure important information (text, logos etc.) is within recommended “safe margins”
Please ask us for guidance if you’re not sure. We’re here to help.
| DCP 2K | Full container | 2048×1080 |
| FLAT | 1998×1080 | |
| Scope | 2048×858 | |
| DCP 4K | Full container | 4096×2160 |
| FLAT | 3996×2160 | |
| scope | 4096×1716 |
Audio for DCP should be uncompressed, 24bit, 48khz (or 96Khz) wav files, in a 5.1 configuration. Please ask your audio engineers to deliver audio that matches your picture exactly, and is of the same duration with the same starting frame. If you only have stereo audio, we can up-mix your audio to 5.1 at the correct loudness specification of 82dbLeq(m) in our audio suites. If possible, it’s preferable if you can supply separate stereovoice over, music and sound effects stems.